Moving Company Insurance Tip: Five Ways to Build Your Moving Insurance Program
Promoting your moving company’s insurance program can add tremendous value to your business, both in revenues and customer satisfaction. Many clients are glad for the opportunity to purchase moving insurance. However, they can’t buy it from you if they don’t know it exists.
Build your moving company’s insurance program with these five steps.
1. Set a profit stream goal.
You can’t measure success unless you’ve set a goal. Start small with a monthly insurance sales goal. Then, take action to hit the goal or exceed expectations.
2. Add an informational page to your website.
The Internet is the most common venue for research, so it makes sense that a moving company website should display all the services it offers. Does your moving company website say anything about moving insurance? If not, now’s the time to add some information! We can help provide content for a moving insurance page if needed.
3. Add a banner to your home page.
Want to attract attention to your moving insurance program? Add a clickable banner image to your home page. This will maximize insurance leads and revenue generation through our lucrative Pay-Per-Lead for Movers program. Need a banner image? Ask us – we have several options available which we gladly share with you free of charge.
4. Enclose moving insurance brochure with customer paperwork.
Our all new moving insurance brochure allows you to quickly and easily communicate the many benefits of moving insurance and the options available. Include brochures with customer paperwork to raise awareness of the need for moving insurance. Need some brochures? Ask us!
5. Train employees to promote.
Hold instruction sessions for employees to discuss the advantages of moving insurance and/or full value protection. Not all customers will read through the paperwork, it’s beneficial to train your employees. Consider creating an in-house employee incentive program to maximize insurance suggestive selling and revenues.
If you’re not promoting moving insurance, you could be leaving money on the table! Contact us today to learn more about moving insurance suggestions above. And, if you haven’t already done so, make sure to also learn more about our full value insurance protection!
